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Recommended reading: Planet Google One Companys audacious plan to organize everything we know

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I just wanted to take a few minutes to recommend a book I have just finished reading, and thoroughly enjoyed. The book is called “Planet Google – One Company’s Audacious Plan to Organize Everything We Know” by Randall Stross.

As you all know, more than 70% of all online information searches occur via the Google search engine. Consequently, the more blog publishers can learn about:

The process of being innovative (and why one good idea is not enough)

One of the first things I learnt when I started blogging, was that it can be a challenge to meet (albeit self-imposed) publishing deadlines, while also ensuring that each blog post provides an innovative and interesting story. There is no doubt, that to be consistently innovative, at regular intervals, is a challenge that requires practice.

learn what makes you innovative

How to determine why your blog is down!

Having a fast and reliable hosting solution is important to any professional blogger. Not only do your readers want to access your information quickly, but when various search engine spiders come along, it is important that they also find your blog contents speedily.

One easy way to get penalized by the “Google dance” (a nickname given to the Google search spider that crawls your blog at regular intervals), is to have your website offline or even just slow.

What is the benefit of joining an affiliate network?

imageI have been blogging for a few years. When I first started out, I used Google Ad Sense as my advertising network. As a publisher, it was easy to sign up with Google and soon after I began earning money on my blog. However, overtime I got disappointed with my results. Why? First, because some of the adverts were not relevant to my niche readers – the automatic ad rotator misinterpreted the content of my webpage. As the automatic ads kept changing, sometimes they seemed on target, but other times they were way off target.

Overtime, I started looking for another solution. That’s when I discovered there are many other advertising networks, many of which I realised quickly would be better suited for my website.

Blogging Tools: Why you need a FREE copy of Windows LIVE Writer

Today I would like to let my readers know about a great FREE blogging tool, that will allow you to improve the quality and frequency of your blog posts. It really makes blogging a breeze! You will find yourself working faster than ever, and spending more time creating quality content.

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What is a conversion? A conversion funnel? And a transaction? And why you need to know!

What is the "conversion" on YOUR blog? Have you ever heard of a "conversion funnel"? Do you know what a "transaction" is? Well, if not, this post will answer all you need to know!




"Convert your visitors into prospects, then customers!”


Obviously, there is no reason for companies to spend money buying online advertising, unless they make money when people click on those ads. Therefore, it is important that all affiliate websites have a valuable and well designed "conversion funnel".

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